Perspectives — human experience
Shifting from Customer Experience to Ecosystem Experience Design
design insight human experience shared value & ecosystems
Customer Strategy in an Age of Constant Connection and Distrust
design insight human experience strategy
Well designed and executed, connected strategies can enhance customer experience, boost operational efficiencies and lower costs, whilst higher digital trust correlates with higher revenue. Businesses must both understand the extent to which constant connection and the possibilities it enables is desired, and enhance their digital trust credentials.
Augmented and Virtual Reality: Enhancing Our Real World Experience
digital & 4IR technologies human experience value creation
As both consumers and organisations struggle with cognitive overload from the rapidly escalating volume and velocity of data from ever more connected devices, AR offers up a much-needed panacea. Where current internet technologies place access to the right information at the right time at our fingertips, with AR, we will now have it in plain sight.
The Business Value of Design & Design Thinking
design insight human experience value creation
Design delivers the market value that separates the most desirable brands and businesses from the rest. The deep insights uncovered through the design process lead you to build emotion, meaning and identity into your product or service, wherein lies value to the customer, and your source of differentiation.
Using trend intelligence to inform innovation
digital & 4IR technologies human experience strategic foresight value creation